The Earth - Shattering Kerboom
The Flapoflex Corporation sent out an announcement on the electric internet yesterday that the old Flapoflex K/D/X 30,000T Special Superbo has just been replaced by the K/D/X 30.000 U Special Superbo but when we got up this morning the sun rose on a landscape that was remarkably un-devastated.
Dogs still barked, morning joggers still grimaced by, and the council trucks still moved sedately down the street breaking the lids off the wheelie bins. The world did not seem to have changed.
Granted, the K/D/X 30,000 U Special Superbo now records video in full 27.3-bit in the fits and starts mode and there is no more need to damp the firebox down on it before putting it away for the night. And wedding portrait strobist landscaper photo journalists will appreciate the new armour plated shield around the breech, but really there does not seem to have been quite the reaction we might expect.
Still, it is early in the day. By lunch we should get the first of the people ringing up to tell us they can get it cheaper from Uzbekistan and demanding that we supply it this afternoon as they are flying out at dinner time. It might not be the earth-shattering kerboom that advertisers hope for, but it will be a start,.